Muslin Hall Garage had been established for 40 years and grown through word of mouth. Recent years had seen the local demographic change considerably, with more and more people choosing to live in the picturesque Holme Valley and commute to Leeds or Manchester. How could Muslin Hall reach these potential new customers who often defaulted to using main dealerships?
The answer was the way they’d always reached people – word of mouth. By creating a strong online presence and using social media Muslin Hall reached a whole new audience. Low cost and easily manageable, their first Facebook promotion resulted in their best ever week of tyre sales in 40 years.
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